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March 2nd, 2009

Introducing Marco Botton, Balsamiq's first employee

Feeling a great mixture of excitement, pride and trepidation, it is my pleasure to introduce to you Marco Botton, Balsamiq's first full time employee. How did this happen? A little bit of history Warning: the following section reads a...

By Peldi
February 6th, 2009

2000 customers

Hi there, just a quick post to record the fact that today marked the 2000th customer of Balsamiq Mockups. That's 2000 monetary transactions, the number of Mockups users could easily be double that - lots of people buy volume...

By Peldi
January 3rd, 2009

Balsamiq roadmap for 2009

This is part two of a two-part post about what happened in 2008 and my plans for 2009. So 2008 was great, no, it was beyond great. I quit my job, moved to Italy and started Balsamiq Studios LLC,...

By Peldi
January 3rd, 2009

A look back at 2008

This is part one of a two-part post about what happened in 2008 and my plans for 2009. First, a few numbers about 2008: days in business: 196 - that's 6 months and 13 days, or 28 weeks. See...

By Peldi
December 19th, 2008

New release: Balsamiq Mockups 1.5

I am extremely pleased to announce the immediate availability of Balsamiq Mockups version 1.5. This is a FREE upgrade for all Mockups versions. Download links: Mockups for Desktop, for Confluence, for JIRA and for XWiki. You can also try...

By Peldi
November 14th, 2008

Hit $100,000 in revenue, time to start looking up

I feel a bit sheepish posting this since I don't want to come across as bragging, but a promise is a promise, so here it goes... I just recently surpassed $100,000 of revenue. Balsamiq has been in business for...

By Peldi
October 14th, 2008

Personal: what’s your story? Why start Balsamiq?

The following is a story that I told many people already, but didn't think was interesting enough to put on my blog until a certain Tamales Princess I know practically forced me to write to 😉 so here it...

By Peldi
October 7th, 2008

New product: Mockups for Jira Personal

I know I know, it might not be the smartest thing to release a new product every day, but I'm too excited to sit on this one. The news: if you are running a free JIRA 3.13 Personal License,...

By Peldi
October 1st, 2008

500 customers!

I just sold a license to my 500th customer! That's a much bigger number that I expected to reach in such a short time (it's been less than 3 and 1/2 months since I launched), but so far I...

By Peldi
September 9th, 2008

Mockups for Jira: now shipping!

I am thrilled to announce the immediate availability of Balsamiq Mockups for JIRA, the latest version of Balsamiq Mockups. You can download it, test it and if you wish, buy it for just $799. Quick and dirty Screencast I...

By Peldi
July 30th, 2008

$10,000 in revenue in the first 6 weeks

The huge amount of attention that my "Profitable, in 3 weeks!" post has received so far tells me that there's a thirst for financial results of small bootstrapped startups in the interweb, so here's another milestone report: Less than...

By Peldi
July 20th, 2008

New release: Balsamiq Mockups 1.1

The news: Mockups version 1.1 is available as of today as a free upgrade to all customers. What to do: go get it! For your desktop and for Atlassian Confluence. Licensed users will NOT need to re-enter your license...

By Peldi
July 11th, 2008

Profitable, in 3 weeks!

Sorry for tooting my own horn here but I think my current and potential customers will be happy to hear that business is going well, so here it goes. Exactly 3 weeks after launching, Balsamiq Studios LLC is now...

By Peldi
July 6th, 2008

Mockups for Desktop 1.1 alpha - Not for the faint of heart

A full 16 days after the release of Mockups 1.0, an alpha version of 1.1 is ready for testing for the braves amongst you. 🙂 Version 1.1 is scheduled to be released on July 21st, and it will be...

By Peldi
June 26th, 2008

Balsamiq: week one recap

Hi everyone. It's been now a full week since my official launch, and my what a ride it has been! I know the adventure is just getting started, but I wanted to put together and share some quick stats...

By Peldi
June 21st, 2008

New micro-release!

I want to write a "launch post-mortem" entry tomorrow, but for now I wanted to encourage you to go download the new release of Mockups, as there are some pretty cool enhancements and bug fixes all around: Bugs Fixed...

By Peldi
June 19th, 2008

Launch: Balsamiq is open for business!

What's happening: Balsamiq Studios LLC is launching today. What it means to you: Balsamiq Mockups 1.0 is now officially for sale, both as a Confluence plugin and as a desktop application. The website copy has been tweaked, the screencast...

By Peldi
June 18th, 2008

Mockups demo: over 100 downloads in 6 days

So I uploaded Mockups for Desktop to the Adobe AIR marketplace on Monday, and already it's showing 102 downloads of the demo app, plus my entry page is generating a bunch of traffic for my site. Not bad for...

By Peldi
February 23rd, 2008

Introductory email to a lawyer

One of the reasons I have this blog is to help others like me who might be starting a software company on their own (micro-ISV-ers?). So if you are like me and know nothing about legal matters and get...

By Peldi
December 18th, 2007

Alpha time!

I have sent a link to an alpha build of Balsamiq Mockups to two of my most trusted advisors. I am so nervous, this will be the first time someone other than me and my wife see the product...

By Peldi
October 11th, 2007

Balsamiq

So no-one liked WOPStudio, I was never really in love with it either. Plus someone pointed out that WOP doesn't really have very good connotations, given that I'm Italian and all. I had no idea! Anyways, after much thinking...

By Peldi
October 2nd, 2007

Welcome WopStudio

I decided on a company name today: WopStudio. Wop is for Web Office Plugins, but you don't have to remember that...just remember wopstudio, or wopstudio.com! 🙂 I like the word "studio" for a number of reasons: it has a...

By Peldi

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